About

Michael Liu is Vice President & Chief Operation Officer of TAIPEI 101 Tower. He leads the combined teams of professionals responsible for Engineering Operation and Maintenance, Property Management, and Office Leasing departments. As a member of top management committee, he directly involves in corporate strategy development and implementation, including Green Building and CSR policies. He is also a corporate representative to international public activities.

Michael also served as Vice President & Corporate Spokesperson of TAIPEI 101 from 2005 to 2018. He took the lead of designated projects to synergize and coordinate among various business divisions within the company covering retail management of shopping mall, realty management of office tower, as well as the tourism business of observatory. He also headed Corporate Branding & Communications department to oversee corporate brand image, global marketing communications, and to consolidate diversified marketing resources among all business divisions.

Prior to joining TAIPEI 101, Michael was Head of Strategic Planning & Marketing Service at TVBS Networks where he was in charge of strategic management in the integration and consolidation of TVBS Networks’ multimedia resources to strengthen TVBS’ leading brand position and to improve the marketing competitiveness in advertising sales and project sponsorship among the distributed markets. In his past, Michael was also Head of Creative & Content at MTV Music Television (Asia/Mandarin Channel), and held various experiences in the Advertising industry.

Michael holds a Master degree in Management and Bachelor degree in Communications from National University San Diego, California, USA

Michael Liu is Vice President & Chief Operation Officer of TAIPEI 101 Tower. He leads the combined teams of professionals responsible for Engineering Operation and Maintenance, Property Management, and Office Leasing departments. As a member of top management committee, he directly involves in corporate strategy development and implementation, including Green Building and CSR policies. He is also a corporate representative to international public activities.

Michael also served as Vice President & Corporate Spokesperson of TAIPEI 101 from 2005 to 2018. He took the lead of designated projects to synergize and coordinate among various business divisions within the company covering retail management of shopping mall, realty management of office tower, as well as the tourism business of observatory. He also headed Corporate Branding & Communications department to oversee corporate brand image,…

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